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Advertising
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ActiveCampaign Launches WhatsApp Messaging to Deliver Conversational Marketing on World’s Top Channel

CHICAGO--(BUSINESS WIRE)--ActiveCampaign, a leading autonomous marketing platform, today announced the launch of ActiveCampaign WhatsApp Messaging, a comprehensive WhatsApp-first automation solution that enables businesses to drive marketing and sales, manage customer interactions, and streamline operations seamlessly within the world's largest messaging platform. The solution represents a significant advancement in conversational marketing technology, moving beyond basic chatbot functionality...
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Pod Digital Media Celebrates Seven Years of Connecting Brands Authentically to Growth Audiences

NEW YORK--(BUSINESS WIRE)--Pod Digital Media (PDM), the cultural hub for growth audiences, podcasts, influencers, live events and activations, announced today its seventh anniversary. For seven years, PDM has been at the forefront of connecting blue-chip advertisers with the consumer segments that command nearly five-trillion-dollar in buying power. Over the past year, PDM has significantly expanded its reach, growing 232 percent. This growth includes welcoming new shows–Money Talks with Terren...
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Postmedia Reports Third Quarter Results

TORONTO--(BUSINESS WIRE)--Postmedia Network Canada Corp. (“Postmedia” or the “Company”) today released financial information for the three and nine months ended May 31, 2025. “A highlight of our third quarter was the continued expansion of Postmedia Parcel Services in Western and Atlantic Canada,” said Andrew MacLeod, Postmedia President and Chief Executive Officer. “Our decades of experience delivering to homes across Canada gives us the foundation and expertise to build a best in class in las...
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Querido Diario… Acabo de lanzar mi colaboración soñada en JCPenney – ¡y la vibra es Pura Energía!

PLANO, Texas--(BUSINESS WIRE)--JCPenney: querido diario, solía caminar por JCPenney de la mano de mi mamá, SEGURA de quién llegaría a ser. Pero jamás en un millón de años pensé que ese mismo lugar sería el hogar de mi primera colaboración de moda. pero aquí estamos. de vuelta en JCPenney -- y esta vez, es mía. presentando: la colección back-to-school JCPenney x Joaquina. mi lanzamiento de edición limitada, hecho para personas como yo: audaces, eléctricas, y descifrando la vida una letra, un out...
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Dear Diary… I Just Dropped My Dream Collab at JCPenney -- and the Vibe es Pura Energia!

PLANO, Texas--(BUSINESS WIRE)--Latin Grammy Winner Joaquina turns her teenage dreams and lyrics into a bold back-to-school collection—only at JCPenney....
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Homespun AHF Ad Campaigns Target HIV Stigma, STD Testing

LOS ANGELES--(BUSINESS WIRE)--Homespun AHF Ad Campaigns Target HIV Stigma, STD Testing...
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CallRail Debuts Conversion Signals to Improve Ad Targeting

ATLANTA--(BUSINESS WIRE)--CallRail, the lead engagement platform, today announced the launch of conversion signals, a new AI-powered capability that automatically tags calls that convert into appointments so marketers can identify and replicate the best leads. Based on appointment outcomes (e.g. booked, not booked, or requested), these signals can then be integrated back into Google Ads to generate higher quality leads. While understanding the profile of leads that ultimately convert to custome...
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ImageKit Launches AI Image Editing Suite to Accelerate Visual Production and Transform Creative Workflows

NEWARK, Del.--(BUSINESS WIRE)--ImageKit unveils AI image editing to streamline design workflows, shorten production timelines, and scale creative output....
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EDO Reveals 2025’s Most Effective TV Ads: Red Lobster, Taco Bell, and Beyoncé-Backed Levi’s Lead the Way

NEW YORK--(BUSINESS WIRE)--Today, TV outcomes company EDO unveiled the most effective TV ads from the first half of 2025, spotlighting the creatives that drove the strongest consumer engagement — measured by branded search and site visits — across 15 key industries, including Apparel, Auto, CPG, and Restaurants. As media fragmentation grows and performance pressure intensifies, the most effective marketers are turning to outcome-based insights to inform their strategies. With every media dollar...
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billups Reports Massive Revenue Growth and Continued Global Expansion as Brands Increase Global OOH Investment

NEW YORK--(BUSINESS WIRE)--billups, the world’s largest independent out-of-home (OOH) agency, today announced it achieved 73.8% year-over-year net revenue growth in Q1 2025, fueled by unprecedented client demand for strategic, measurable OOH solutions that go beyond traditional awareness campaigns. The agency’s ongoing trajectory remains unabated, marked by a surge in brand campaign awards, market expansion, and investment in expert talent. For more than 20 years, billups’ commitment to data, t...